The information and materials that voters experience are just two of the many components that are vital to the process and planning of an election. And the vast majority of election administrators do not have design backgrounds. The manner in which materials and information are presented can be a major determining factor in whether and how a person votes, and includes everything from basic election information to ballot design. The Center for Civic Design creates design solutions to voter and election materials that accommodate the needs of individuals of all educational levels, backgrounds, and skill levels.
Evidence shows that better information and design can vastly improve a voter’s ability to consume information, vote quickly and more accurately, and have a better Election Day experience. The Center provides a valuable service to the elections community by helping jurisdictions better meet the information needs of voters includes designing election materials, experimentation, and usability testing.