Why We Invested
Do Something.org’s use of technology gives them the unique ability to speak directly to young people via email and SMS and engage those not reachable by other organizations. Their members are able to use digital relational organizing tools, even in underrepresented areas where they do not have access to other resources. Do Something uses their platform and partners with relevant social influencers to shift the culture around voting and inspire peer-to-peer action at scale.
With support from Democracy Fund, Do Something is creating additional capacity to expand their work more deeply into the civic engagement space, and utilize their capacity of young volunteers, tech reminders, and media campaigns to engage and test different elements of the voter turnout moonshot.